Jul
7
2009
Problem
Calvary Baptist Church contacted us to help them develop their church brand and web site presence. They were currently under contract with another vendor that failed to provide a redesigned website and logo. The chosen vendor had received a portion of the payment upfront to begin the project. After 5 months of dealing with broken promises and undelivered products, they had had enough.
Challenge
They approached Studio490 and explained their situation in extreme detail. We came to understand that their trust in vendors had been broken on top of not getting what they paid for. Our challenge was to discuss what we could do for them, how we were going to do it, how long it would take and how much it would cost.
Solution
We explained that we do ministry work for 50% off our market rate and that would help offset some of the expense that they had incurred with the previous vendor. After several meetings discussing their goals and objectives, we gained their trust and commitment to proceed.
We branded a new logo for their marketing materials along with redesigning their web site. The part that impressed them the most was the quality and speed of work for the price quoted. We provided them with several logo variations within 1 business week of their commitment. Once we established ourselves, we then proceeded with providing them a wonderful online solution that took less then 8 weeks to complete. The web solution we provided costs less then 54% of the previous vendor.
We felt that we had proven that good creative resources still exist out there and that we are indeed one of them.
Tj and Dana Todd
no comments | tags: flash, graphic design, web design, web development | posted in Web Design & Development
Jun
10
2009
You’ve just been to 3 new websites that look more like a video game than a website. The talking avatars and Myst like pages are still dancing in your head like Christmas morning sugar plums. You sit back in your chair and say to yourself, I need a site like that. I want something that wows someone when they visit my site. I’ll get the next Webby for sure.
You contact a design studio (such as Studio490) and they rain on your parade by telling you that an all Flash site is all but invisible to Search Engines.
You may ask yourself, then why do I see so many sites with all the crazy movement, voice overs, transitions and more?
The Answer….
They usually belong to an established company which really does not need to worry about being Found. It’s more about reinforcing their brand with a cool site. Here is a test, what is the name of the shoe company that has a tag line of “Just Do it”? Can you find their site without having to use Google?
When you don’t have to worry about your audience discovering nike.com, you can focus on different brand angles.
I believe a combination of Flash and html is the best of both worlds. The flash sets a tone to the site, but the html provides you a platform to stay “Findable” on the search engines.
Your objective should be to educate your soon to be clients on your products/services and entertain them enough to have them remember you.
Let Studio490 take you to the next level of web development.
Tj and Dana Todd
Studio490
no comments | tags: flash, html, website | posted in Web Design & Development