5 Reasons Goals You Set Matter

We all need time away from the same old activities we do day-in and day-out. Destination U is a 7-week Staycation designed to rediscover yourself and build better business habits when you’ve returned! If you’re feeling tired, burnt out, or unsupported, we hope you’ll find some encouragement over this journey that you can do this and your business is worth fighting for.

Set An Itinerary



Vacations can be stressful for the person who loves to plan things. You want everything to be¬†worked out on an itinerary and make sure you’re really making full use of your time in this beautiful place. In the end, you’re almost always thankful that you set some goals for your vacation and planned things beforehand.

5 Reasons Goals You Set Matter: SMART Goals

Specific: Dreams aren’t specific. They’re open-ended and they can be right for a season of your life but real dreams turn into specific goals. You need to attach some weight to your dreams in order for them to turn into real actions later in your life. Write down something you specifically want to achieve for your business by the end of the year.

Measurable: If you can’t measure the success or failure of the goal, then what’s the point? In a digital age where we can measure almost anything, you shouldn’t have a difficult time finding a goal that can be measurable but make sure you have ways to track your progress along the way.

Achievable: This is a “deer in the headlights” kind of step for some people. Business people are mostly familiar with settings goals, but realistic and achievable goals are another thing. You don’t want to give yourself a softball that you know you’ll knock out of the park, but you don’t want to set yourself up for failure either. Find the middle ground.

“You need to attach some weight to your dreams in order for them to turn into real actions later in your life.”

Relevant:¬†Does this goal practically improve your business or fit within the job description that your company operates within? If not, toss it out. It might be specific, measurable and achievable, but if it’s not relevant, it’s a goner.

Time-bound: One of the biggest differences between a dream and a goal, in my opinion, is this “time-bound” element. This sets a realistic expectation for the goal and it can be scary because it’s very real. Set a specific time for you to achieve the goal you planned to achieve.

If you do all of these things, you have yourself a SMART goal and something worthwhile for your company to achieve this year.